Numerator’s 2022 Canada Day Preview provides insight into consumer shopping & celebration plans for the holiday. Powered by a survey of over 700 consumers fielded in mid-June, the report outlines how shoppers plan to celebrate the holiday, where they’ll shop for supplies, what they’ll buy and how much they intend to spend. In addition to these core insights into Canada Day holiday behaviours, download the report to learn:
The anticipated impact of inflation on Canada Day shopping behaviour
How different age groups plan to shop for the holiday
Which brands and categories are most likely to show up in Canada Day baskets
