Numerator’s 2023 Canadian Summer Holiday Preview provides insight into consumer shopping & celebration plans for the holiday. Powered by a survey of over 1,000 consumers fielded in mid-June, the report outlines how shoppers plan to celebrate Canada Day and Labour Day, what they’ll buy and how much they intend to spend. In addition to these core insights into holiday behaviours, download the report to learn:
- The anticipated impact of inflation on Canada Day and Labour Day shopping behaviour
- How consumers plan to celebrate and shop for each holiday
- Which categories are most likely to show up in holiday baskets