As the COVID-19 pandemic continues, so do holidays and seasonal occasions. To help Canadian brands, retailers and agencies inform their strategies for another round of holidays in a pandemic, we’ve updated our Holiday Consumer Intentions Study for a fresh look at the upcoming holidays of Spring 2021: Valentine’s Day, St. Patrick’s Day and Easter.
Download the report to learn:
- How consumers feel about Valentine’s Day, St. Patrick’s Day and Easter
- How plans to celebrate these upcoming winter & spring holidays differ from years past
- What shopping behaviours and spending habits are likely to look like this year