The want was always there. COVID-19 made it a need. Brands and retailers need real-time insights into consumer buying and the ads, promotions and pricing that drive it.
Canadian consumers are changing the way they buy. We’re changing the way you think.
Consumer Insights that Drive Growth
Omnichannel coverage provides shopper and consumer insights on demand.
Scalable Marketing and Ad Intelligence
Fast and granular intel into advertising, promotions, pricing and the digital shelf.
Integrated Path & Purchase View
The connection between purchase data and the influencers that drive behaviour.
Marketing insights you need to understand
the changing landscape
Over 1,300 manufacturers, retailers, and agencies are growing with Numerator
To win modern consumers, you need to understand them. Numerator can help.
We help you understand consumer:
The Numerator OmniPanel provides a single source of consumer insights to help you market to consumers — not demographics.
A modern panel for insight into the modern consumer.
Most Representative
Omnichannel Coverage
On-Demand Insights