Keep pace in a changing world.

We give brands the fastest insight into what Canadian consumers buy and why.

The want was always there. COVID-19 made it a need. Brands and retailers need real-time insights into consumer buying and the ads, promotions and pricing that drive it.

Canadian consumers are changing the way they buy. We’re changing the way you think.

Consumer Insights that Drive Growth

Omnichannel coverage provides shopper and consumer insights on demand.

Scalable Marketing and Ad Intelligence

Fast and granular intel into advertising, promotions, pricing and the digital shelf.

Integrated Path & Purchase View

The connection between purchase data and the influencers that drive behaviour.

Over 1,300 manufacturers, retailers, and agencies are growing with Numerator

The Numerator OmniPanel provides a single source of consumer insights to help you market to consumers — not demographics.

A modern panel for insight into the modern consumer.

Most Representative
Omnichannel Coverage
On-Demand Insights

Find out how Numerator can help your brand grow.

Request Demo