CONSUMER SENTIMENT TRACKER
Keep tabs on consumer confidence.
The Numerator Canadian Consumer Sentiment Tracker provides a monthly view of consumer confidence, spending & saving considerations, and future financial outlook. The tracker is powered by a continuous survey of our consumer panel, capturing thousands of responses each month.
Latest Update: 7/6/26
Consumer Confidence Score
June Consumer Confidence Score: 51.5 (+0.3 vs. last month)
Canadian consumer confidence increased slightly in June, with boosts to current household finances, comfort with discretionary spending, and job market confidence.
Spending & Saving Considerations
Half of Canadian consumers saved their spare cash in June, and over a third used it to pay down debts. The next most popular options were vacation/ travel, home repairs/ improvement, or investing. Consumers continue looking for ways to save, as well—they’re cooking at home, shopping on sale, and using coupons/discount codes when possible.
Financial Outlook Score
June Financial Outlook Score: 51.0 (+0.8 points vs. last month)
Canadian consumers feel better about their future finances than they did last month. Thinking about one year from now, 26% of Canadian consumers think their household finances will be better, 51% think they’ll be the same, and 24% think they’ll be worse.
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