Craft your growth strategy with visibility into omnichannel shopping behaviour across all channels, retailers, categories, and products.
Reports that give you more.
More channels. More insights. More competitive edge.
Survey specific guest segments based on real, observed behaviours. Need to target certain category buyers or shoppers that have visited a competitor’s stores? No problem! Trigger a survey moments after they make a purchase and get your summarized results within 1-2 weeks.
Retailer Share of Wallet
Analyze Share of Wallet and other key metrics for product categories at your stores and compare those metrics to competitive stores.
Lapsed, Repeat, New Shoppers
Identify which competitors are stealing shoppers and how you can win them back. Discover where new shoppers are coming from and what drove their trips.
Promo price planner
Adjust pricing for your upcoming circulars based on historical competitive pricing. Understand who won and lost pricing for each individual historical circular.
Go beyond demographics to understand what interests and motivates your consumers with our psychographic data. Quantify their price sensitivity, attitudes towards health and sustainability, and more to craft strategies that engage them.
Retailers that trust Numerator.
Our retail solutions.
Leverage opinions from your verified shoppers— or competitive shoppers— to inform your strategy for today and tomorrow.
Shopper & People Insights
Our panel size, trip counts, and omnichannel coverage provide the sample you need to understand shopper behaviour outside your four walls.
Increase the effectiveness of your trade promotions through competitive intel and historical data across all media types.
Our latest Retail insights.
Get the latest news, insights and resources from Numerator.
Indoor Dining’s Impact on Grocery
How will your brand be impacted by increased out-of-home consumption?
2021 Canadian Thanksgiving Recap
Learn how Canadian shoppers navigated a more normal Thanksgiving, and how categories and retailers were impacted.
Canadian Inflation Insights
In this report, we surveyed over a thousand Canadian consumers to better understand the impact of inflation on their sentiment, intentions, and purchase behaviour.